gursimarsambhimedia

  1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise. i am going to do a 30-40 second video. Im going to be in the gym working out doing weightlifting, without being energised and i look next to me and  shymia is drinking this innocent drink which is giving her energy which is what i need. The next morning i go to the shop and buy it for myself to see if the drink is effective. The beginning will be me doing leg machines and I'm not energised. Then i see a girl on the treadmill who's fully energised drinking innocent. I'm going to set this in the day morning time so it looks more realistic and relates to peoples daily life as many people go gym in the morning to start the day off being productive In the middle of the advert im going to be located in tesco to go and collect the drink that i want to get showing the packshot of the health drink. I will be looking for it and then go outside. Then im going to try the drink

  Summer project tasks 1) Research: health drink TV adverts  Watch the following adverts and answer the questions below. Innocent Drinks 1) What is the  unique selling point  of the product?   the unique selling point is the fruit are freshly made. 2) What  audience  do you think this is aimed at? Add as much detail as possible (e.g. demographics, psychographics) and explain  why . the demographics are ages between 15 and over just becuase kids under age of 15 arent as interested in healthy drinks like adults and teens would be. The physcographics of this advert is they like to be healthy or theyre contributing to help donating to different countries. 3) What do you notice about the  technical construction  of the advert? Pick out one thing you like about the advert from camerawork, editing, sound or mise-en-scene. You may want to focus on TV advert  conventions  such as voiceover for example.  In the advert they are wearing quite typical clothes which reiforces the fact that the drink