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Paper 1 Assessment: Learner Response

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  1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to)   WWW : a fair attempt at the black widow film industry csp .some knowledge of advertising conventions.  EBI: in places you are describing what happened in CSPS eg. Galaxy advert- instead you need to analyse and comment on how theories can be linked with examples. also not enough detail which suggest gaps in knowledge 2) Look at the  mark scheme for this assessment . For Question 2 (12 mark unseen) use the indicative content in the mark scheme to identify three points that you could have referred to in your answer. costume- sportswear, t shirt, shorts and trainers. Red links to logo (brand identity- fierce, bold, aggressive intense l lighting- rugby player is lit by high key lighting(technical code actor- deliberate choice to feature a male sports athlete to reflect their brand  3) For Question 3 (Galaxy - narrative features) use the mark scheme to write down the main narrative theories and h
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Preliminary Exercise Tasks: Health Drink Advert

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  1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise. i am going to do a 30-40 second video. Im going to be in the gym working out doing weightlifting, without being energised and i look next to me and  shymia is drinking this innocent drink which is giving her energy which is what i need. The next morning i go to the shop and buy it for myself to see if the drink is effective. The beginning will be me doing leg machines and I'm not energised. Then i see a girl on the treadmill who's fully energised drinking innocent. I'm going to set this in the day morning time so it looks more realistic and relates to peoples daily life as many people go gym in the morning to start the day off being productive In the middle of the advert im going to be located in tesco to go and collect the drink that i want to get showing the packshot of the health drink. I will be looking for it and then go outside. Then im going to try the drink
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Summer Project Tasks

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  Summer project tasks 1) Research: health drink TV adverts  Watch the following adverts and answer the questions below. Innocent Drinks 1) What is the  unique selling point  of the product?   the unique selling point is the fruit are freshly made. 2) What  audience  do you think this is aimed at? Add as much detail as possible (e.g. demographics, psychographics) and explain  why . the demographics are ages between 15 and over just becuase kids under age of 15 arent as interested in healthy drinks like adults and teens would be. The physcographics of this advert is they like to be healthy or theyre contributing to help donating to different countries. 3) What do you notice about the  technical construction  of the advert? Pick out one thing you like about the advert from camerawork, editing, sound or mise-en-scene. You may want to focus on TV advert  conventions  such as voiceover for example.  In the advert they are wearing quite typical clothes which reiforces the fact that the drink
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KISS FM Breakfast show CSP: blog tasks

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  Audience Answer the following questions: 1) Read page 2. What is KISS FM's mission? KISS FM's mission is to entertain 15-34 year olds than any other Bauer media brand and is influential amongst this hard-to-reach demographic by delivering the latest trends across each platform.  2) Look at page 3. What is the target audience for KISS FM? As well as writing the key statistics from the media pack, try and suggest what  psychographic groups  would fit the KISS audience too. How does the show target its audience? Look at slide 12 of the slide show attached.  The target audience for KISS FM are 15-34 year olds male and female and the type of people would fit the KISS audience are interested in music that's released. How does the show target its audience.  3) Now look at page 5 - The KISS network. How does KISS use digital media and technology to reach its audience?  by having an app to connects with it's audience through different platform to watch their live event  and on
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Radio 1 Launch CSP: blog tasks

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  Historical, social and cultural contexts 1) What radio stations were offered by the BBC before 1967? Before the launch of Radio 1, the BBC ran three radio stations ( the BBC Light Programme, the BBC Home Service and the BBC Third Programme ), but these were considered old fashioned and were closed down in 1967. They were replaced with Radio 1, 2, 3 and 4 2) How was BBC radio reorganised in September 1967? What were the new stations that launched? Radios 1,2,3,and 4 each came into existence at 5.30 a.m. 30th September 1967 . Until then the BBC broadcast the Light Programme (light music and entertainment and now  Radio , the  Home Service  (News and current events, now Radio 4) and the Third Programme (Classical music, now  Radio 3 ). 3) What was pirate radio and why was it popular? Pirate radio was regarded as  the best place to hear new music and particularly urban music . Furthermore, pirate radio stations were appreciated for their local relevance by providing information and adver
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Heat case study: blog tasks

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Media language 1) How are the cover lines written to make the audience want to buy the magazine? The cover lines are  purposefully portrayed as if they are two sides of an indirect argument , this is a very clever approach as it makes the consumer look as if they are getting all the gossip from both sides of the story and leads them into the false pretence that they are actually hearing both sides of the story ... 2) What are the connotations of the  Heat  colour scheme on this particular front cover? The color scheme of the Heat magazine front cover includes vibrant shades of pink, purple, and red, which conveys a sense of  excitement, energy, and boldness . 3)  How are images used to create interest in the magazine? Find three reasons for your answer. (E.g. paparazzi images or aspects of mise-en-scene such props, costume, make-up, body position, facial expression etc.) these images differ dramatically from the narrative of the main image, I connote that Heat are trying to attract as
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Arctic Monkeys - I Bet You Look Good On The Dancefloor: Blog tasks

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  1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band. the research I have done has made it more clear to me that the target audience for Arctic Monkeys is  15-24 years old , I found this out from the magazines that they have appeared in, for example they appeared in the magazine Q and the majority of the people who purchased the magazine were 15-24. 2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor? Overall, the music video for "I Bet You Look Good On The Dancefloor" offers a combination of  visual and auditory pleasures , catering to audiences who enjoy energetic live performances and the atmosphere of a vibrant nightclub. 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments? 4) How did fans take a leading role in making Arctic Monkeys famous back in 2005? F
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